Sheli focuses on social media and leveraging technologies to enable Knowledgent Group Inc.to bring innovative knowledge based solutions to its customers. He brings 25 years of experience in the sales and marketing systems of global pharmaceutical companies and demonstrates expertise in the complex applications for sales forces, sales analytics, master data management and compliance. Most recently, he was an executive at Dendrite International following Dendrite's 2002 acquisition of Software Associates International (SAI), a firm which Sheli cofounded in 1994 and significantly contributed to its growth from a two-person software and services company into a highly successful 180-person company with $23 million in revenue and customers that included the majority of the top 20 U.S pharmaceutical companies. Sheli and SAI were recipients of numerous awards, including the 1998 Ernst & Young Entrepreneur of the Year in New Jersey. Prior to forming SAI, Sheli spent five years at IMS Health and served in various roles including programming and business development.
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