GE Commercial Finance Corporate Lending named Randy Hicks managing director for the East region, the company announced. Hicks, who reports to Willie Brasser, general manager of GE Commercial Finance Corporate Lending, joined GE Commercial Finance in 1993. Prior to his new position, Hicks served as managing director of commercial & industrial finance for the Central region. Prior to joining GE, Hicks held sales positions with US West Capital Corp. and First New Hampshire Resources.

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